Course Objectives:
This course presents the means of managing a fair for an exhibitor or organizes an event.

Training Content:
- What is a fair?
- Which fairs to join?
- How to set fairs objectives?
- How to set the budget?
- Visibility of joining the fair
- How to be different?
- How to source vendors?
- Setting an action plan.
- Defining sponsorship.
- Types of sponsorship
- Benefits of sponsorship
- Visibility of sponsorship
- How to get the best out of sponsorship?
- Case studies for successful sponsorships.

Who Should Attend?
All employees dealing with event sponsorships, events organization and event management

Program Duration
The course is carried out in two training days

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